tiniestBiome
Designing a Personalized Health Experience for Parents

Overview
Tiniest Biome revolutionizes infant health by analyzing the baby’s microbiome to provide personalized wellness recommendations during their critical early years. After sending a sample through tiniest Biome's Insights Kit & then accessing an intuitive online portal, parents can empower their babies to embark on a lifelong journey of wellness.
Client
TerraCycle Discovery & Kimberly Clark
Role
UX,UI & Interaction Development • Full-time
Credits
UX Co-Design: Priya Sharma
Photography: TerraCycle Inc.
Tools
Figma • Photoshop • Illustrator • UserTesting
User Research
The target audience for tiniest Biome comprises well-informed individuals who prioritize gut health and the microbiome. Tech-savvy and data-driven, they’re interested in tracking and benchmarking their baby’s progress. They’re also curious about nutrition and the impact of alternative diets on their baby's health.
User type #1
Knowledgeable about or aware of gut health & microbiome
User type #2
Interested in tracking & benchmarking their baby's progress
User type #3
Interested in nutrition and the impact of alternative diets




In-Person Workshops
During the Research & Early Development period, I met in person with the Product Manager, Business Analysts, IT & Developers, and VP of Insights & Analytics in Budapest, Hungary.
Over the course of a week, we arranged workshops & meetings, where we performed competitive analysis, developed site maps, drafted wireframes, created prototypes & tested concepts in person.
User Journey & Site Map
Final result
A thoroughly designed landing & product page with valuable insights for the product, and a user area for seamlessly monitoring the baby's results & learn more about their diet.
The Dashboard & subpages were not fully developed during the MVP phase of this project due to limited availability from TerraCycle's Developers. In future releases, the designs will be improved on all aspects.
In order to help parents understand their baby's complex microbiome data, I designed a dashboard for each of their babies. The dashboard showcased the different categories the baby's microbiome was tested for, and a quick evaluation was given as a summary.
The parent can learn more about each category by selecting a tile on the dashboard, and also discover tiniest Biome's recommendations for healthy recipes & exercises that will help the baby improve its microbiome.
The recipe pages include a handy list of ingredients that can be checked-off during cooking & gathering of the ingredients.
(Hover over the images to see the before & after)




Wireframes
The list of competitors for this unique product was limited. This required the creation of a distinctive design concept which would ensure a smooth experience for the parent, while keeping the app packed with detailed information about their baby’s health.
I started by creating low-fidelity designs and gradually incorporated branding elements to support the development of a more visually appealing concept.
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Loop Mobile App
Based on user feedback, improvements were made, and I worked closely with the BA and developers on a tight timeline.
A Design System for TerraCycle's website, built in Figma, which is currently used for every website project.
I feel like I learned a lot. I really loved how it gave different recommendations on how you can improve. Really nice to know what’s going on in your baby. Process is really easy.
- Amber F.
I would recommend (to other parents). It was interesting. Who doesn’t want to know as much as you could. It’s educating them.
- Darril S.
Yes, would absolutely purchase again. I’d be interested in seeing how my baby will do in the next few years.
- Richard M.
Positive customer feedback
These are comments the business received from real customers who bought and used this product.
Next steps
Based on user's feedback, I took note of actionable items to take into consideration for the next round of iterations.
Feedback: "I would like a Top 5 summary on the Dashboard page, as the first visual I see."
Action: Test a "Top 5 actions" section on the dashboard page for the parent.
Feedback: "There is the potential for filtering capability on Recipes and Exercises. E.g. If my baby is eating finger foods, I should not be seeing puree recipes first, because it’s not relevant."
Action: Explore the addition of filters to help parents with a more customized experience.
Feedback: "I wish I had received another notification/reminder, in case I missed it the 1st time"
Action: Test a push notification or email to the parent, reminding them of their baby's testing results.
Modular Design System
This is a glimpse of the full Design System I created for this project, including but not limited to: Full page templates, modular components for creating the various design scenarios, input forms, and navigation.
*Please also note that this Design System was developed before Figma's release of Variables.


Swappable components
With the use of the modular Design System, I was able to create multiple scenarios for many pages for this project. Through the component properties panel, I could change the design on the spot to the desired details to create the visual I needed. This made the whole design process much faster and will allow any future product designer to make amends to the design easily.
The Problem
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Parents lack personalized insights into their baby’s microbiome needs.
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Actionable health recommendations for babies are hard to find.
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Complex microbiome data can overwhelm parents without clear visuals.
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Early health intervention opportunities are often missed.
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Parents want eco-friendly solutions for diaper waste handling.
The Solution
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Make microbiome insights easy for parents to understand.
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Provide clear, actionable health recommendations for parents.
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Visualize complex data in a way that feels approachable and engaging.
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Emphasize the importance of early health intervention.
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Highlight sustainability and eco-friendly practices effectively.
High-Fidelity
During the early stages of the creation of high-fidelity designs, I explored the different layouts for the baby's dashboard, and used color-coded infographics to translate the health results.
One challenge that surfaced was the complexity of showing the different types of results; some health categories were meant to reward the user when they were elevated after being tested, and others needed to indicate the urgency for action when the results were over the highest limits.